In This Issue... Most Wonderful Time of Year • Preshow Highlights • Word From Our Customers • Brand Reinforcement That Works • Box Office Buzz • Coming Attractions • Free Advertising • Contact Us


...for movie buffs! It is a time when family-friendly fare, big event movies and Oscar hopefuls flood theatres. Incredible star power, brilliant writers and exciting story lines drive audiences to the theatre. With the Academy Awards® on the horizon, it's the perfect time to get your brand on the big screen.

Cinema is an engaging destination especially during the holidays and excitement builds reach throughout the entire season. 4th quarter is a launching pad for holiday films and Oscar-worthy features and huge studio releases guarantee a high attendance level among quality consumers.

While the studios tend to save their dependable Oscar contenders for release at the end of the year, some of the year's Oscar-worthy offerings have already made their presence felt in the theatres. AMERICAN GANGSTER, RESERVATION ROAD, NO COUNTRY FOR OLD MEN, and MICHAEL CLAYTON are all strong Oscar candidates that are sure to compete with the upcoming holiday releases for Oscar nominations.

Make sure your ad is on the big screen while blockbuster movies and star power usher in the awards season. Your message, combined with a spectacular movie line-up for 2008, is sure to get your business noticed. Call your local Screenvision Direct sales rep today!

Source: Moviefone
            Reelzchannel

ANNUAL THEMED SHOWS

Screenvision On The Red Carpet
Our February Screenvision On The Red Carpet preshow honors today's biggest, brightest and fashionable celebrities during the height of the award season. Exclusive footage includes coverage from partner E! for such events as the Academy Awards® and the Golden Globes.®

For the first-time, On The Red Carpet will appear in all analog theatres nationwide. Entertaining trivia will salute Hollywood’s awards season through February.

NEW THEMED SHOWS

Screenvision rings in 2008 with enjoyable and informative preshow specials.

Women In Film* March 2008
Women are an influential force in today's film industry. They are writers, producers, directors, actors, designers, studio executives, agents, managers, CFOs and CEOs. They are in front of the camera and behind it. Screenvision will celebrate influential women in film with a special preshow, including content segments, host activities, trivia slides and the soundtrack.

Reel Green* April 2008
Screenvision's Reel Green preshow will show moviegoers how they can do their part to improve our planet. Entertaining, informative content segments will be co-produced with ecological and environmental authorities and include appearances by celebrities who’ve made a difference in helping the earth.

Movie Musicals* May 2008
During the Golden Age of Hollywood, musicals were the lifeblood of the industry. Today, musicals are enjoying popularity with Broadway hits that have made the jump to the big screen: CHICAGO, PHANTOM OF THE OPERA, THE PRODUCERS and RENT. Screenvision will celebrate the resurgence of movie musicals with a special preshow showcasing Broadway favorites on the silver screen plus clips from classics and upcoming musicals.

Partnering with Screenvision Direct places your business message within a highly engaging preshow alongside blockbuster programming. Call your local Screenvision Direct rep today for more details!

*Subject to change

Screenvision Direct gives you the opportunity to be a part of the total movie experience with in-lobby promotions. A broad range of options for your business can greet the moviegoer as they arrive, and remind them of your on-screen ad as they leave.

Your Screenvision Direct sales rep can show you how to use banners, counter cards, standees, demonstrations and vehicle displays to complement your on-screen campaign. Take advantage of these in-lobby opportunities which have limited availability.

"Screenvision has given us the exposure our company needed. A customer of ours was at the movies with friends. While the women were gone for popcorn, the guys were talking diamonds. Well, our customer told his friend about his experience with Premier Diamond Source and as he was telling him, our ad appeared. His friend was so impressed he called from the theatre to set up an appointment to buy an engagement ring."

Rob Robertson

Premier Diamond Source


Millions of consumers flock to the theatres during the holiday season and with a stellar line-up in 2008, the momentum will continue. Check out what's ahead:


NATIONAL TREASURE:
THE BOOK OF SECRETS
December
Cast: Nicolas Cage, Ed Harris
By uncovering the mystery within the 18 pages missing from Lincoln's diary, treasure hunter Gates looks to discover the truth behind Lincoln's assassination.

27 DRESSES
January


Cast: Katherine Heigl, James Marsden
A woman has served as a bridesmaid for 27 of her friends, but is hesitant to stand by her sister's side as she marries the man she is secretly in love with.

RAMBO
January


Cast: Sylvester Stallone, Julie Benz
John Rambo abandons his quiet life to rescue a group of missionaries who are taken prisoners by Sadistic Burmese soldiers.

VANTAGE POINT
February
Cast: Dennis Quaid, Matthew Fox
The story of the attempted assassination of the president is told from five different perspectives.

SEMI-PRO
February
Cast: Will Ferrell, Woody Harrelson
After being a benchwarmer in the NBA, an owner-coach-player of an American Basketball Association team tries to lead his teammates to make their NBA dreams come true.

THE OTHER BOLEYN GIRL
March


Cast: Natalie Portman, Scarlett Johansson
Two beautiful sisters compete for the love and affection of the passionate King Henry VIII.

HORTON HEARS A WHO!
March


Cast: Jim Carrey, Steve Carell
A lovable elephant, Horton, tries to protect tiny creatures on a speck of dust. His angry neighbors think he has lost his mind, but Horton is determined to help.

Disney's ENCHANTED had a magical holiday weekend, debuting atop the domestic box office with an estimated $50 million making it the second-biggest box office feast ever over the holiday-lengthened Thanksgiving weekend, behind the $80.1 million performance by Disney/Pixar's TOY STORY 2 in 1999.

Through November 25, the 2007 box office year-to-date is up 5%, pacing a total of $8.60 billion versus the same time a year ago, in which the 2006 to-date box office was at $8.20 billion.

Source: Box Office Mojo

For our valued customers:
Screenvision Direct offers you two weeks of complimentary advertising at a theatre of your choice when a friend you refer places an advertising campaign.*

Call your local Screenvision Direct sales rep for further details.

*Inventory permitting, two weeks to run as double frequency or an extension at theatre of recipient’s choice. May not be used as a credit for campaign. Complimentary is preemptable and non-transferable. Production charges may be applicable.