Screenvision Direct



		In This Issue... AN INCREDIBLE MOVIE LINE-UP FOR FALL MOVIEGOERS ARE ENGAGED WITH SCREENVISION'S DIGITAL PRESHOW SPECIALS A WORD FROM OUR CUSTOMERS Our clients tell you about their experience advertising with Screenvision Direct DID YOU KNOW? LOBBY PROMOTIONS WITH ON-SCREEN ADS GENERATE STRONGER BUSINESS AWARENESS OUR PICKS FOR BEST FALL FLICKS TWO WEEKS OF FREE ADVERTISING Refer a friend and take advantage of this special offer

Incredible Fall Movie Line-up

Once the dust of the summer sequel bonanza has settled, movie studios brace for the next round of big hits in the traditional holiday season. This fall, Hollywood leads up to the holidays with a fantastic movie line-up. There is something for everyone at the movies this fall, including family-friendly fare, dramas and action-packed comedies.

September brings a comedy to the screen with Mr. Woodcock, featuring Billy Bob Thornton, Seann William Scott and Susan Sarandon. Self help author John Farley visits home only to find out that his mother is dating his old gym teacher, Mr. Woodcock, a man who put him through hell as a child. John immediately tries to stop his mother from marrying him and so begins the comedic battle.

Drama is a highlight of fall and in October, Academy-Award nominee Joaquin Phoenix returns to the big screen in the drama We Own the Night. A ruthless crime lord who owns a Russian nightclub in NYC has a personal vendetta against his manager's father. The manager, Bobby Green (Joaquin Phoenix) Alvin and The Chipmunks must do what ever it takes to protect his father and keep the secret that they are actually related. Another drama being released this fall is Martian Child, starring Golden Globe nominee, John Cusack. He plays a recently widowed writer who adopts a 6-year old who is convinced he is from Mars. Should be out of this world!

Family-friendly films include the animated Bee Movie, showcasing Jerry Seinfeld; Alvin and the Chipmunks, starring Jason Lee and Fred Claus, starring Vince Vaughn and Rachel Weisz. Expect a fabulous fall season at your local cinema as even more blockbusters are scheduled for release. Take advantage of the incredible fall movie line-up. Book now with Screenvision Direct and join the stars on the big screen. Don't miss out!

Screenvision's Digital Preshow Specials

In 2005, Screenvision rebranded its Digital Preshow in groundbreaking fashion, supporting two holiday specials, SCREAMvision and Home for the Holidays. This fall, we continue with special Preshows, offering clients special holiday opportunities for 4th quarter.

SCREAMvision debuted in October 2005, making history as the first original entertainment-based cinema advertising Preshow. For two years, the spooktacular has delighted audiences of all ages with its celebration of Halloween.

Original cartoons telling the story of Halloween and hosted tributes to horror film masters ran alongside Halloween trivia and eerie music. SCREAMvision 2007 will treat moviegoers to a third installment of the frightfully fun Halloween-themed Preshow.

Advertisers have the chance to use their ad message to either drive retail sales or wish the community 'Happy Holidays' when participating in our Special Holiday Preshow.

Last winter, all ratings included an original cartoon co-produced by Screenvision and Digital Kitchen called Disco Holiday- a humorous, holiday music video with 70s flavor. Seasonal-related trivia and festive tunes played throughout the show to get moviegoers in the holiday spirit. 2007 will once again celebrate the holidays with a special Preshow featuring holiday-related content segments, music and trivia slides.

Preshow receptivity is strong among moviegoers. Research on Screenvision shows that consumers give Screenvision's Digital Preshow high marks. In fact, 91% of moviegoers are positive or neutral to Screenvision. 63% "like" the preshow, 28% are neutral.

Partnering with Screenvision Direct places your brand in the best-in-class Preshow alongside world-class programming. Contact your Screenvision Direct Sales Rep for more details.

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A Word From our Customers

"Theatre advertising is such a great way to communicate our message! Our ad is in front of them several times while they sit there, it is much better than hoping you hit them on a certain TV program or station. I personally know that it has brought business to our service department when we have run specials that were only shown at the movies. We even use the movie theatre to do LMG advertising for our Hummer store and have seen results from that also. Thanks for caring so much about our business and always suggesting ways that help us grow!"

Al Serra Dealerships
Chevrolet



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Book now with Screenvision Direct and be part of the incredible movie line-up. Check out what's hitting local theatres this fall.

Rush Hour 3
Release date: August 10
Cast: Jackie Chan, Chris Tucker, Roselyn Sanchez
Lee and Carter get mixed up with the Chinese Triad crew.

Stardust
Release date: August 10
Cast: Robert De Niro, Michelle Pfeiffer, Claire Danes
Tristan, a young English man, goes on a quest to win the heart of his beloved Victoria. During his journey, he goes through a magical world where he faces the witch Lamia and a pirate Captain Shakespeare.

Mr. Bean's Holiday
Release date: August 24
Cast: Rowan Atkinson, Willem Dafoe, Emma de Caunes
In this sequel to the 1997 film "Bean," Mr. Bean travels to the South of France on holiday, causing havoc and ends with an unscheduled screening of his video diary at the Cannes Film Festival.

Shoot 'Em Up
Release date: July 13
Cast: Clive Owen, Paul Giamatti, Monica Bellucci
A man delivers a baby during a shootout, and is then entrusted with protecting the newborn from the gunmen out to kill it.

The Brave One
Release date: September 14
Cast: Jodie Foster, Terrence Howard, Naveen Andrews
After experiencing a brutal attack that left her fiancé dead, a woman tries to recover by tracking down the men she holds responsible.

Assassination of Jesse James
Release date: September 21
Cast: Brad Pitt, Casey Affleck, Sam Shepard
Robert Ford joins Jesse James's gang, but eventually grows jealous and resentful of the legendary outlaw and comes up with a plan to kill him.

Good Luck Chuck
Release date: September 21
Cast: Dane Cook, Jessica Alba, Dan Fogler
A man finds out that all the women he dates go on to find Mr. Right after breaking up with him. He tries to break the curse to keep the woman of his dreams.

The Kingdom
Release date: September 28
Cast: Jamie Foxx, Jennifer Garner, Jason Bateman
In the aftermath of a deadly attack on an American facility in the Middle East, a team of U.S. government agents is sent to investigate the incident.

Michael Clayton
Release date: October 5
Cast: George Clooney, Tom Wilkinson, Tilda Swinton
After 15 years of helping high profile clients with their problems, a New York attorney learns they can come back to haunt you.

We Own the Night
Release date: October 12
Cast: Joaquin Phoenix, Mark Wahlberg, Eva Mendes
An emerging New York club manager becomes a target for the city's most dangerous criminals, and tries to protect his father and brother from Russian mafia hit men.

Reservation Road
Release date: October 19
Cast: Joaquin Phoenix, Mark Ruffalo, Jennifer Connelly
The lives of two families tragically converge when the father of one family kills the son of the other in a car accident.

Rendition
Release date: October 19
Cast: Reese Witherspoon, Jake Gyllenhaal, Peter Sarsgaard
A CIA analyst begins to question his assignment after witnessing the interrogation of a suspected suicide bomber by the Egyptian secret police.

Things We Lost in the Fire
Release date: October 26
Cast: Halle Berry, Benicio Del Toro, David Duchovny
A woman's husband dies suddenly, and she invites her husband's troubled best friend to come live with her and her two children. As the friend starts turning his life around, he helps the fractured family confront their loss.

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