Coming to a theatre near you: The Screenvision Digital Preshow.

Screenvision’s High-Definition Digital Preshow has received high praise from audiences across the country.

The hosted program which runs in advance of trailers provides advertisers and consumers with a compelling platform that includes a mix of entertainment, exhibitor content, local and national advertising.

The unique format is hosted by entertainment news personality Bradford How who leads moviegoers through the Preshow experience, announces the show, introduces show segments and wraps it all up at the end.

In top markets and expanding fast.
With a presence in 65% of the top 50 DMAs, Screenvision’s High-Definition Digital Preshow is currently playing on 7,000 screens with 25 key exhibitor partners. Additions planned for 2008 will increase the screen count to over 7,200, with 10,000 screens slated for the future.

A hit among moviegoers.
Research shows that consumers give Screenvision’s Digital Preshow high marks with 94% of moviegoers positive or neutral to the show. Of moviegoers with a preference, Screenvision is preferred to other Preshows by a ratio of 7-to-1. And nearly 8 out of 10 moviegoers prefer to see a Preshow instead of a blank screen.

Advertising opportunities
Screenvision’s Digital Preshow delivers many great opportunities for advertisers including long- form entertainment and sponsorship opportunities, traditional slide and spot advertising, and integrated marketing programs. Please contact your sales representative to learn how to take advantage of these opportunities.

Source: Lieberman Research Group 2006,
sample size 792. Standard shows only.