Tap into the marketing power of America's #1 leisure activity.

"The movies". They're part of the fabric of our culture. Proof of the power of the movies is in the billions of receptive people who fill the theatres each year, and the money they spend there. With an industry-leading average of 50+ consumers per flight, Screenvision's cinema advertising solutions can position your message in front of blockbuster films and glamorous stars, ensuring your brand top billing.

With a near-endless list of big-name sequels and movies based on franchises, Hollywood crossed the $4 billion mark for the summer season. Sequels contributing to the record-breaking summer were successes like Spider Man 3 which kicked off Hollywood’s big summer with a debut weekend of $151.1 million, Pirates of the Caribbean: At World’s End which set sail at the box office with a 4-day Memorial Day weekend total of $156.1 million, and Harry Potter and the Order of the Phoenix grossed an all-time high of $139 million for a 5-day total.

Consumers continue to rush to their local theatres to enjoy this fall’s outstanding holiday movies and Academy Award contenders. Through October 1, the 2007 box office year-to-date is up 7%, pacing a total of $7.39 billion versus the same time a year ago, in which the 2006 to-date box office was at $6.89 billion.

With the strong line-up of blockbuster movies backed by celebrity star power, the public’s fascination with the movies will continue to rise, making cinema the must-buy vehicle to reach a broad, quality audience.

Source: CBSnews.com (excerpts)
Box Office Mojo

The Golden Compass A young girl journeys to the far north to save her good friend and other kidnapped children from a mysterious organization that performs terrible experiments.

I Am Legend In a post-apocalyptic Los Angeles, one lone man fights to survive against blood-thirsty vampires.

Mr. Magorium’s Wonder Emporium Mr. Magorium’s Wonder Emporium is the most wonderful, magic toy store in the world. Everything in it comes to life, but its customers must believe it to see it.

Fred Claus Santa's bitter and deadbeat older brother is forced to move to the North Pole and gets a chance to redeem himself after screwing everything up.