Screenvision offers integrated marketing opportunities that allow advertisers to extend in-cinema campaigns through customizable elements that reach consumers throughout their entire movie-going experience.
Screenvision’s Corporate Sales division works to develop multi-tiered, customized, integrated solutions to help advertisers meet marketing objectives that build upon their cinema advertising for maximum brand exposure.
Recent research has shown that 92% of moviegoers notice posters and displays in the lobby 1. From box office handouts, branded popcorn bags and soda cups – to bold lobby banners and 3-D ceiling danglers, Screenvision offers your brand a broad spectrum of integrated promotional opportunities that reach customers throughout their entire movie-going experience.
Screenvision will work with you to extend your brand's awareness on-screen and at various touch-points throughout the theatre. To learn how off-the-shelf and custom integrated marketing opportunities can work for your brand, please contact us today.
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Box Office Handouts
Product literature, samples, game pieces, coupons, premiums and more distributed at the time of ticket purchase or pick up. |
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Standees
Standing cutouts placed at the concession stand or box office where moviegoers interact before the movie. |
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Counter Cards
Smaller cutouts placed at the concession stand or box office where moviegoers interact before the movie. |
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3-D Ceiling Danglers
Eye-catching signage with a unique 3-D design. |
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Lobby Banners
Attractive hanging banners make a bold statement throughout the theatre. An overwhelming 92% of movie-goers take notice of lobby posters and displays. |
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Popcorn Bags
Printed snack sacks put your message in the hands of your consumer and can even carry uniquely placed peel-off game pieces, coupons or product samples. |
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Soda Cups
Printed cups extend your brand messaging with every sip. |
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Kids Packs
Concession fun packs include a branded soft drink and popcorn bag in a printed cardboard tray. Especially attractive to younger audiences. |
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Posters
Movie posters give your product top billing. |
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Theatre-based Contests and Sweepstakes
Custom contests or sweepstakes can be developed based on your brand's objectives. |
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Vehicle Displays
Vehicle being placed outside of theatre in vicinity of entrance or inside of theatre lobby. |
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Lobby Demos
Live, physical demonstration of your product within the lobby area of a theatre. |
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Plasma Screens
Prominently displayed high-definition plasma screens in highly trafficked movie-theatre lobby. |
SOURCE:
1. Includes CAC member revenues and estimated non-CAC Member revenues.
Total excludes revenue paid as marketing allowances received by exhibitors' concession suppliers.
