About

Screenvision, the innovation leader in cinema advertising, provides premium marketing and media solutions for advertisers and comprehensive representation of the cinema advertising interests of its theatrical exhibitor partners.

In the United States, the Screenvision cinema advertising network is comprised of over 14,400 screens, 2,380 theatre locations, and nearly 400 universities across all 50 States and 94% of U.S. DMAs, and through this network delivers over a half billion annual admissions. Headquartered in New York City, Screenvision provides national and regional advertisers with on-screen advertising, in-lobby promotions and integrated marketing programs, servicing these advertisers through offices in New York City, Chicago, Detroit, and Los Angeles. The company’s Screenvision Direct business unit services local advertisers through 5 regional offices and local sales representatives nationwide.

Screenvision represents over 150 of the nation’s theatrical exhibitors, including 6 of the top 10 exhibitor companies. In addition to cinema advertising sales and media management, the company provides production services, High Definition digital network installation and management, digital entertainment preshow production, alternative content services and other associated products and services for its family of exhibitors.

(Source: August 2011 Screenvision Internal Data)

Screenvision Fast Facts

  • 85% of all Hispanics and 73% of all African Americans go to the movies

    Source: NRG, American Moviegoing 2010

  • The average HH Income of moviegoers is $83,700, which is +15% higher than the average US person.

    Source: 2010 MRI Doublebase Study

  • While TV gets most of its viewing Mon-Thu, 69% of Cinema’s audiences are on the weekends, a perfect complement to TV

    Source: Nielsen Media Research 2010: Interview Questions and Galaxy Explorer

  • More people went to the movies in 2010 than attended Theme Parks and Sporting Events combined.

    Source: 2010 MPAA Study

  • Moviegoing is America’s #1 leisure activity – 96% of moviegoers go with at least one other person

    Source: 2010 OTX The Moviegoer eXperience

  • 16% of moviegoers go shopping before or after the movies.

    Source: Nielsen Interview Questions, 2010